Reception theory.
The reception theory shows
that each person interprets something differently to other people. This is
based on cultural background, social life and experiences. For example if two
people looked at a poster of a food, one person might think that it looks good
and they want to go out and buy it. The second person might think differently
and think it doesn’t look appealing to them and they are not going to buy it
but they understand why people will want to buy it. This is could because they
are of a different gender and have different ethical views.
For this photography task we were asked to get into groups of 3/4 and devise 3 different stories in a photograph. Then go round college and ask people what they think is going on in the photograph.
For this photo the dominant reading is they are having a fight. Everyone we asked understood what was going on in the photograph.
For this photo the dominant reading is that someone is being hit by a car. Most people got this but there was some opposing opinions, where they thought the people in the picture had just brought a car.
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